The brief was to create a logo and visual identity for a genealogy consultancy that offered training, consultancy advice and research. After discussion, we decided to use a theme of uncovering 'layers' of the past through all the visuals; and to focus on people (i.e. those who actually were your ancestors), as a means of engaging with the audience. The four-colour scheme was inspired by period colours, which will be used partly to differentiate the different strands of the consultancy's services.
My Family Genealogy logo and branding
Logo and visual identity for a genealogy consultant, www.myfamilygenealogy.co.uk
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